Sugar, fat, salt on rise in U.S. breakfast cereals, study shows
- Researchers published a study on May 21, 2024, analyzing 1,200 cereals sold in the U.S. From 2010 to 2023.
- They examined newly launched or reformulated cereals and found rising sugar, fat, and sodium levels alongside declining protein and fiber.
- Experts are concerned that a significant portion of children consume cereal every morning, even as these products become less nutritious but continue to be brightly colored and promoted as healthy options.
- Total fat increased by 34%, sodium by 32%, sugar by 11%, while protein dropped from 1.97g to 1.69g and fiber from 3.82g to 2.84g per serving over the period.
- New sugar limits in school cereals start summer 2024, with stricter rules in 2027 aiming to improve cereal nutrition amid concerns about children’s diets.
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Children's cereals have more fat, sugar than in previous years: study
Cereal is a classic breakfast food, but a new study shows that some products for kids might be getting unhealthier. Researchers published a study in JAMA Open Network on May 21 that looked at new children's cereal products launched in the United States markets between Jan. 1, 2010 and Dec. 31, 2023. The study did not mention any products by name. It used data from Mintel Global New Products Database, which tracks new product launches for food an…
Cereals Are Less Healthy Than They Were a Decade Ago, New Study Suggests
Many now have more fat, sugar and sodium and less protein and fiber.Reviewed by Dietitian Annie Nguyen, M.A., RDDesign elements: Getty Images. EatingWell design.A new study suggested that kids’ cereals have changed in nutritional value over the last 15 years.Those cereals now have more fat, sugar and sodium, but less protein and fiber.Starting your day with protein, fiber and healthy fat can help you stay satisfied and focused.Cereal is a staple…

American cereals becoming less healthy, study finds
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